Redefining Fine Art for the digital market. A revolution in the mid-size gallery model, our challenge was to integrate inventory and marketing mechanisms as well as imbue excellence in client service into a new online space. The best in contemporary Western art expanded from gallery walls in the Heart of the Rockies to the big (digital) sky! Extensive SEO and marketing campaigns accompanied the gallery’s website redesign to increase online visibility. As Creative Director I took this project from start to finish, with incredible results for our client.
TechTalk Summits immense growth during the pandemic required a website reboot that imbued the brand’s dynamism to B2C users while being highly functional for TTS administrators and B2B clients. multiMind developed a site built on best practices using cloud technologies + the power and scalability of .NET core. The custom CMS is based on reproduced elements of the best platforms. In addition to providing users’ easy navigation of it’s extensive event menu across devices, the TTS website handles event management and attendee registration. A custom CRM allows companies speaking at events to upload relevant info for streamlined event planning and marketing. A digital advertising piece enables TTS to monetize site traffic – 393M monthly page views and growing. More than a website – this is an integrated solution to drive ROI.