A Michigan cannabis company built by locals, NorthCoast Provisions started off as one dispensary location. As they prepared two open two additional storefronts within the state, we strategized a campaign to build brand awareness around target cities among a highly saturated cannabis market. This encompassed a parent brand for the storefronts and the grow (FLWRpot), mail outreach, and outdoor marketing.
Branding & logo design. As a therapeutic optometrist and glaucoma specialist, we wanted to balance a clean, calming look for Dr. Pouw’s optometry practice based in Palo Alto, CA. We also wanted to bring in the influence of yoga on her life by using a mandala in the design. Color palette of Ocean Blue, Parisian Purple, and Calm Forest.
Lotus Mama is breaking ground in offering prenatal yoga and birthing services to the expectant mothers of Cairo, Egypt. Owner and Instructor Ashley Brandenburg wanted a logo that would represent the philosophy of her business and welcome women to look into the services offered, giving them an alternative to hospital-oriented births.