'Leadership' Projects

Ann Korologos Gallery

multiMind-case-study_Ann-Korologos-GalleryDownload

Redefining Fine Art for the digital market. A revolution in the mid-size gallery model, our challenge was to integrate inventory and marketing mechanisms as well as imbue excellence in client service into a new online space. The best in contemporary Western art expanded from gallery walls in the Heart of the Rockies to the big (digital) sky! Extensive SEO and marketing campaigns accompanied the gallery’s website redesign to increase online visibility. As Creative Director I took this project from start to finish, with incredible results for our client.

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NorthCoast Provisions Brand Campaign

Outdoor, Mail, Identity

A Michigan cannabis company built by locals, NorthCoast Provisions started off as one dispensary location. As they prepared two open two additional storefronts within the state, we strategized a campaign to build brand awareness around target cities among a highly saturated cannabis market. This encompassed a parent brand for the storefronts and the grow (FLWRpot), mail outreach, and outdoor marketing.

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TechTalk Summits Brand & Website Redesign

TechTalk Summits immense growth during the pandemic required a website reboot that imbued the brand’s dynamism to B2C users while being highly functional for TTS administrators and B2B clients. multiMind developed a site built on best practices using cloud technologies + the power and scalability of .NET core. The custom CMS is based on reproduced elements of the best platforms. In addition to providing users’ easy navigation of it’s extensive event menu across devices, the TTS website handles event management and attendee registration. A custom CRM allows companies speaking at events to upload relevant info for streamlined event planning and marketing. A digital advertising piece enables TTS to monetize site traffic – 393M monthly page views and growing. More than a website – this is an integrated solution to drive ROI.

TechTalk Summits website redesign
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The helpiing app

Logo design + user experience design of helpiing, a community messaging app. Mobile + Web platforms. Front-end design as well as system administration screens for CMS. Marketing materials for user on-boarding and sponsorship outreach.

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pharmaBuddy

Logo Design + User Experience Design of the pharmaBuddy app, a productivity app for pharmaceutical reps. Mobile + Web platforms. Digital marketing materials from social media tiles to email newsletter graphics.

PharmaBuddy app, routing feature

PharmaBuddy app, routing feature

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